Robert Yaniz Jr.

Business Writer

Robert Yaniz Jr. has been a professional writer since 2004, covering both print and online publications. His work spans more than two decades, with a focus on business topics that matter to entrepreneurs and small business owners.

His background includes writing for a major regional business newspaper and a global law firm — experience that gives his coverage of business formation, naming, and structure a grounded, practical perspective.

Areas of expertise

Robert writes about the practical side of starting and running a business. His articles cover topics that come up early in the business lifecycle — the questions entrepreneurs ask before and right after forming an entity.

His coverage includes DBAs and assumed business names, LLC formation and structure, business naming requirements, side-hustle LLCs for W-2 employees, and small business marketing tactics. He focuses on making complex requirements clear for first-time business owners.

Recent Articles by Robert Yaniz Jr.

Woman Sitting Desk Writing Notebook

Understanding DBAs for Nonprofits

5 min read
Woman Carpenter Working Workshop

What Is a Fictitious Business Name vs. a DBA vs. an Assumed Business Name?

5 min read
Bizee white logo on black background branding image

Delightfully Genius Email List Building Tactics for Small Businesses

7 min read